From News Desk
Sea Doo invites all boaters and personal watercraft (PWC) riders to prioritise safety on the water all season long. Sea-Doo takes safe riding seriously and, through BRP’s Responsible Rider Programme, the team wants to empower all riders to ride responsibly regardless of whether they are on the ocean, a lake or a river. To do so, Sea-Doo is announcing the launch of the Water 101 module of the Responsible Rider Masterclass and sharing tips to ensure a safe and fun summer on the water.
“We have a responsibility to mobilise the community and encourage responsible riding. Sea-Doo wants to ensure that riders can enjoy personal watercraft for years to come,” says Jérémi Doyon-Roch, Global Marketing Director, Sea-Doo, Ski-Doo and Lynx at BRP. Jérémi adds, “As the season begins, it is our goal to offer riders the tools and resources needed to enjoy days on the water safely with family and friends.”
The Responsible Rider Masterclass
BRP and Tread Lightly! launched the Responsible Rider Masterclass in February of 2025 with its first module, Snow 101. With the boating season approaching, the Water 101 module is now live and aims to equip boaters and PWC riders of all levels with the knowledge they need to ride responsibly and lead by example. The short and free online training features Sea-Doo Ambassador Daniel “Aqua Dan” do Nascimento and is based on BRP’s three Responsible Rider pillars: riding etiquette, environment and safety.
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